*** COVID-19 OFFER ***
We're offering new joiners a reduced membership rate of just £15 (including VAT) for your first year.
Not only that, but we are also offering COMMISSION FREE bookings (normally 3%) on up to £500 worth of bookings taken in your first 3 months as a member - so you can quickly save your membership fee back, effectively making your first year with Happity free! 😊
Get help reaching thousands of parents through our daily newsletter, website and app and use our fully featured booking system to build your email marketing list, manage registers and automatically distribute links for online classes. 🙂
Exclusive Benefits for Happity Members
Happity Membership provides your classes with exclusive benefits and maximum visibility - for just £37.50+VAT per annum.
- UNLIMITED free enquiries from customers via a direct contact form on all your classes and the FB Messenger widget - making it quick and easy for parents to get in touch - often the first step towards attending a class
- your Facebook newsfeed displayed on every one of your listings, giving parents an opportunity to get to know you, see your existing reviews - and find out which of their friends already follow you
- unlimited customer support via chat and email, as well as help from the community in our group for activity providers
In addition, you'll be able to:
- accept payments via our online booking system at just 3% commission (inc VAT) - with no monthly fee, for greater visibility
- have your online classes appear in Happity search results (at the present time, only bookable online classes are displayed, due to the nature of last-minute bookings for them, and because online classes have a national / international reach).
- export your Happity Followers list for your own email marketing; we'll also send them an alert whenever you add new classes to your timetable
- access the directory of all Happity venues to help you grow your business
- Priority in working with us on Brand Partnership projects and events
A direct enquiry form makes it easy for parents to contact you
Our Social Mission
Happity is a mission driven organisation, owned and operated by a small team of flexi-working parents. We've experienced the social isolation that can come with caring for a newborn, and the all-too-often knock-on impact on mental health.
We've chosen to run Happity via a low-cost Patreon style membership and enable class providers to maximise their marketing through Happity - no matter whether they choose to take online bookings or not.
We found that a commissions-only business model, was putting this mission in jeopardy.
Features like the enquiry form and social media newsfeed help more parents to attend your classes - but it makes it less likely that a booking will be completed through Happity.
A pure commissions-based model would mean we'd have to stop offering these features. It would also incentivise us to hide free or community events that we know are so important to helping parents escape the four walls, when it feels like that's all there is for company!
Your membership fee allows us to pursue our mission in a way that's sustainable and ethical, and allows us to work in the best interests of both parents and class providers alike.
Keeping You Independent
When we started Happity - the idea was simple. We wanted to help new parents escape isolation, by finding great things to do with their babies nearby.
Nowadays, we're up against some stiff competition of an altogether different nature - and our mission has grown with it.
Many tech platforms like Uber, Airbnb and Amazon are powerful because they monopolise the market. Their sole purpose is to maximise profits. Although they provide great services to consumers, it means small independent companies quickly become dependent on them and are left with little alternative choice.
But we think the market for baby and toddlers is different and deserves something better.
For many of us in this sector, compassion and community is in our hearts - it has to come first before profits.
Happity exists because we believe class providers running baby & toddler classes deserve an alternative choice.
Becoming a Happity member means you can make the most of work you've already put in elsewhere - displaying your social media feeds directly on your profile pages, and displaying the links to your own website - which some other sites choose to hide.
Our aim is to help more parents build their local connections and community through baby classes. And to help your business grow.
Membership costs just £37.50+VAT per annum - just a few pounds per month, and affordable for most small businesses. 🙂
Charities, social enterprises and community organisations can apply for Social Good Membership for FREE (NB - this does not include complimentary Promoted Listings credit each month, but does allow you to access the paid service if you wish).
Why is it only £37.50?
Parents who use Happity are often in a hurry, searching on the same day or night before - they're probably jiggling a crying baby in their other arm. They might want to ask you a question before attending. They might be stuck at home if they can't.
The membership fee is set at a low rate delivering exceptional value for money - a no-brainer for the vast majority of class providers. This helps ensure we are providing the best possible service for vulnerable new parents.
Can I pay more?
Yes! (Well, sort of.)
The Promoted Listings service is exclusively available to members only. It places your classes at the top of matching search results, as well as featuring at the top of category pages. They also get priority position in email newsletters.
You can opt to set up an extra budget (at a rate of 1p per search) to promote your classes through this service. We only bill at the end of the month based on actual promotions to relevant parents. Your contribution will help us develop Happity further. 🙂
I run a community event and don't have funding
Then we think it's all the more important that parents can find your classes and contact you! Please get in touch to apply for Social Good membership.
How To Upgrade
Simply go to the 'Promoted Listings' tab in your dashboard to activate your membership or click the button below.
Have any questions?
Drop us a line on [email protected] or send us a message via the blue chat button on your dashboard. 🙂